The Importance Of Hiring A Web Designer- Season Finale

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Hello, hello, hello and welcome to episode 12,

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the final episode of Season two of More Than a Brand Podcast.

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I'm excited y'all because all season we've been talking about WordPress,

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some do's and don't, some ways to figure out who you should host with.

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A whole bunch of things about WordPress and how to make your website

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work for you and how to optimize it and make sure it's doing the

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heavy lifting inside your business.

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However, I can give you all the nuggets on how to plan, plan, plan, but sometimes

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you're just gonna have to hire somebody.

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I know a couple episodes ago I mentioned about a Facebook post, how people said

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that WordPress was not user-friendly and.

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The truth of the matter is, WordPress can be user-friendly with the right plugins.

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I love Elements or Pro.

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If you've been listening to this season, I talk about it all the time.

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However, even if it's user-friendly, if web design is not in your zone or

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genius, it's not gonna be friendly anyway.

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if it's not your thing, it's just not your thing.

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So you're sitting there feeling overwhelmed, like, this website

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is never gonna be finished.

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I hate WordPress.

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I can't stand it.

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Throw the whole side away.

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And that's because you are wasting so much time and energy putting on something that

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you have no business even dabbling with.

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It's not where you're supposed to be and you just don't understand it.

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I'm gonna give you a little scenario on how I've been in situations

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where I am not in my zone of jeans, so I felt like a fish outta water.

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So there's this class called battle staff in the Army, and a

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lot of the things in battle staff.

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I'm gonna say 90% of the content and battle staff is what you can probably

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guess is about battle, and a lot of it is geared towards those jobs in

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the army that provide more support to combat arms or those jobs that are in

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that combat arms space so that they are more familiar with those things.

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That you have to do in battle staff, so me.

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I chose to go to battle staff cause I was told that that's

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one of those classes you need.

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It'll make you look good and this, that, and that third.

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But if you know, if you follow me on social media and if you've been

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listening to the podcast, My job is not battle at all in the military.

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Okay.

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I am public affairs, and specifically a visual information chief, so that

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means anything visual from graphics, photography, video, all that stuff.

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That's, that's, that's, that's my lane.

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Okay.

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But I decided to go to Battle Sound.

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And what battle staff taught me is that I didn't know what the other

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jobs were doing in the military that were combat related, because

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that just wasn't my zone of genius.

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I didn't have to operate in it.

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So the whole time, and I think the class is like two weeks, the whole

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time I'm sitting in this class, I'm like, my God, I hate it here.

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I hate this class who told me to come here?

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I don't wanna do this anymore.

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This is not what I'm signed up for, but it was because I was operating

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in a space that I'm not used to and that, and I was using energy and

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time in a space that wasn't conducive to who I am as a person or even.

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Tapped into my talents, and that's what web design does for some people

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who just don't have that talent.

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So that feeling of overwhelm is because you're outside of your zone of genius,

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and when you start feeling like you're outside of your zone of genius, that's

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when it's probably time to hire somebody.

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I've noticed that even in my business with this podcast, I knew I wanted

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to do a podcast, but I knew I didn't wanna edit and market or what to

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talk about or none of that stuff.

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But I hired somebody.

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I hired Andy Jordan and her team to help me out because

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that's not in my zone of genius.

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And now look at you listening.

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Thank you, Angie.

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Um, but dIY is only gonna take you so far because when you're not operating

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in your zone of genius, you're not gonna be able to take yourself to

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the next level cause you don't even know how to get there yourself.

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So when you're looking at your website, you don't know how to add things.

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You have that website shame people asking for your web address and

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you're like, go to my social media.

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Mm-hmm.

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Don't do that.

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It is time to hire out as a beginner.

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WordPress may not be for you cuz there is a learning curve.

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But as someone that's stepping into these corporate spaces demanding that

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diversity, equity, inclusion is not dead.

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Cuz I've been reading the stories that people say, oh, that's, the trend is over.

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As my team would say, it should never have been a trend.

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And if you want to step into those corporate spaces, you

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want to be taken seriously.

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You want to make people see that having diverse and equitable

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workplaces was never a trend.

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It's something we should have been doing from the beginning teaching

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those corporations that decided to create a department for d e I

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during the George Floyd incident.

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That it wasn't a trend.

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This is something that you need, that people of marginalized communities are

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feeling the oppression, we are feeling the lack of diversity, and we are feeling

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a lot of times more afraid of those that are majority than they even know.

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Because this mission is so important not only for the corporate space, but

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as marginalized communities in general.

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That DIY website that's stressing you out, you need to hand it off because

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you have more important work to do.

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If you've been looking at your website and you don't like it, or

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if you don't even have a website, Now is the time to reach out and get

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off that DIY bus and get someone.

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To be able to do your website, right, so you're not wasting your time, your

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energy, and you can put it into the things that really matter to you, such as

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making sure that people are able to feel safe at work and that they don't feel

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the microaggressions, they don't feel like their voices aren't being heard.

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Okay?

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No, that wraps up season two of More Than a Brand.

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I'm excited.

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I'll be back with season three later on, but thank you for listening and joining